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The importance of Interior Design and the emergence of online services

The Interior Designer is a professional figure skilled in reading and interpreting spaces. In recent years, in the wake of pandemic and lockdown periods, the Interior Design service has also found a way to develop online.

What an Interior Designer does online

The Interior Designer performs professional consulting services for the arrangement and transformation of a single space or an entire real estate unit, whether it is intended for residential, commercial, office or hospitality functions.
Its added value lies in being able to manage empty and full spaces making a space comfortably usable and aesthetically harmonious.
The Interior Designer carries out the activity of creating, designing and realizing an idea, be it in-person or online: what changes is not the type of activity nor the quality of the final result, but the way the work is carried out and how it interacts with the client and any other figures involved.

How the online Interior Design service works

The online Interior Design service is carried out in several consecutive phases of work that start with a general definition of the project and get, step by step, to the choice of individual elements that will define it.
It all starts with a video call appointment, an initial meeting to get to know each other and gather desires, goals and objectives of the project to be realized.
This first meeting is generally free of charge, since it is from the outcome of the first acquaintance that the Interior Designer gathers the information necessary to understand whether the client's idea is feasible, and the client can feel affinity and complicity with the Interior Designer, essential ingredients to be able to say that the client has found the right professional to whom he/she can entrust the job.
Within the next 48h, the client confirms the successful completion of the meeting and requests an estimate from the Interior Designer for carrying out the work. The estimate is sent within a week of the request and contains details of the work steps required to carry out the requested assignment, indications of the timeline for deliveries, and the respective estimated down payments up to the balance upon completion of the work.
With the payment of the first down payment upon acceptance of the estimate, the design work is initiated.
Based on the timeline already indicated in the estimate, a second appointment is scheduled by video call to be made from the location that is the subject of the work to be done. In this meeting, the Interior Designer guides the client in taking the necessary measurements, taking general or detail photos and choosing the basic documentation needed to be able to begin to define the project with dimensioned drawings.

In the next phase, the duration of which is proportional to the complexity of the work to be done in terms of the number of rooms to be designed, a moodboard is drawn up with initial design proposals and initial color and material specifications.
The subject of the subsequent video calls is then the presentation of the idea through the moodboard, with all its elements. This crucial meeting ends with the definition of the main elements of the project, to be detailed in the next phase.
In case the client's wish was not centered with the first moodboard, a new close appointment is scheduled, time to work out a second solution based on the considerations derived from the analysis of the first solution.
Having defined the “beating heart” of the project, the work proceeds with the necessary insights, defined together with the client, to the detailed elaboration of the guidelines for its implementation.
At the last remote meeting, the project is explained in detail, and the final documentation processed as per the initial agreements (drawings, photo-insertions, renderings, estimates...) is shown. Upon receipt of the balance transfer, the package of everything processed and viewed during the last meeting is sent in non-editable pdf format and signed Let's do you.
If requested by the client, it is also possible to remotely follow up on the implementation of the project. Two inspections at the beginning and end of the work are advisable, though not mandatory.
Art direction or construction management can be requested at any time during the design phase or after the project is completed and delivered.

The benefits of online Interior Design services

Why choose an online Interior Design service?
> To have a cost-effectiveness that does not affect the quality of the work and reduces out-of-pocket expenses for its performance.
> To take advantage of the service of a professional by breaking down the physical limitation of distance.
> To optimize the possibility of meeting as needed without slowing down the performance of the work... all it takes is a cell phone and an Internet connection to resolve a doubt or get a confirmation.
> To finalize the little time available - what is left over between work and family - to the realization of a dream.

What to consider when choosing an online Interior Design service

There are many Interior Designers on the net who also do online consulting.
To choose the right one for you, the best way is the feeling of the first meeting, that of of being understood in one’s needs and in the result to be achieved.
The Interior Designer must know how to grasp the essence of the client's requirements, only in this way will he be able to achieve as an end goal the result of a work that the client will be able to define "just the way I wanted it".
The client must trust the Interior Designer who, as the work progresses, will win the client’s trust step by step. Only in this way will it be possible to achieve the result that the client can define as "just the way I wanted it".

How I carry out my Interior Design services online, a case study.

Before accepting an assignment, whether in person or online, I always ask for a meeting with the client.
Let's get to know each other, talk about desires, methods to achieve them, establish a dialogue. If we understand each other, we can define the cost of the work and start with enthusiasm and conviction on both sides.
If we don't understand each other, I'm not the right professional for you.
Recently, I dedicated myself to the relooking of an apartment aimed at entering the short-term rental circuit.
The first thing I was told by the clients was that they should see the hand of an Interior Designer.
As I delved deeper into what this meant for them, I realized that their apartment had to become an original place, with attention to the smallest detail, refreshed with decorative elements and colors according to current trends, without losing the warmth of the historic structure defined by elements of local tradition.
The long-distance communication worked from the very first exchange of photos and ideas, which took place via WhatsApp and e-mail. What drove the project from start to finish was the sharing of a theme that became the focus around which all decisions were made regarding the choice of colors, wallpapers, furniture and upholstery. For the choice of furniture to be purchased, I provided a series of proposals through links to consult online and then we went to check out the choices in the franchise store showroom, each of us in our own city.
At the end of the job, the clients also asked for support in choosing linens and accessories, right down to the design of custom paintings related to the underlying theme. My greatest satisfaction is hearing happy and satisfied clients utter the phrase "just the way we wanted it".

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